See the Data Behind Kickstarter Projects with BiggerCake - coxexcurce

Gaining insights to how a Kickstarter campaign is playing is important, whether IT's your own, or your competitors. BiggerCake is a new tool that pulls back the drapery on all kinds of data for whatsoever project on Kickstarter. It likewise just happens to atomic number 4 free.

Available as a Chromium-plate extension and web tool, BiggerCake displays the most utilizable stats and information points from a Kickstarter campaign in infographic format. To demonstrate how it works, we'll use a project conspicuous connected CoolBacker – the Trazor razor.

To start off, BiggerCake provides an overview of the campaign with the percentage of goal reached, number of backers and dates active.

Tracking backers finished time

The funding section shows both dollars increased and number of backers over the duration of the campaign. It's important to note how the majority of backers came done in the first week of the campaign.

This is typical of more crowdfunding projects and shows how all important it is to build hoopla before your campaign launches.

biggercake trazor backers over time — Backers over 30 days.

BiggerCake will fine-tune the data smooth further aside showing the most hot hours for backers in a heatmap. Looks like 2-3:00pm was a key time for Trazor.

The stats incision shows key data points like average funding per day.

Planning pledge levels

When you're mapping exterior your Kickstarter campaign it tail end be tough to figure out your pledge levels. You want enough options to appeal to the widest group of backers, without consuming them with choices.

BiggerCake shows a breakdown of pledge levels by funds raised and which tiers oversubscribed out. Finding out the most successful reward tiers of similar products is a great way to design for your own campaign.

biggercake kickstarter pledge levels — For Trazor, the legal age of backers didn't come from their cheapest honour.

Category ranking

Sportsmanlike like Amazon River's bestseller rank, BiggerCake displays a chart that maps where a project ranks overall in Kickstarter, as well A in its class and sub-categories. Trazor hierarchic 4,439th in the design category out of 19k campaigns.

On that point's also a breakdown of backers by body politic, which is very useful for merchandising efforts, specially if you're running paid ads. For illustration, if similar campaigns only brought in 5% of their goals from Europe, perhaps your ad-spend is better spent elsewhere.

Creator believe

The last segment in BiggerCake is assistive for backers undecided about whether to toast OR not. With the occasional repugnance-story about Kickstarter creators that take the money and flow, IT's important to see who you're pledging your money to.

The trust tab shows stats roughly the project creator. It includes information like their reactivity, number of updates, other campaigns and if they've verified their indistinguishability.